The
Global Intimate
Apparel Market is expected to
register rapid growth at rising CAGR in forthcoming period. Intimate apparel
for woman popularly denoted as lingerie are worn under the main apparel and its
success relies famously on correct launch time, understanding the right trend
and selecting the right distribution agency. Men’s apparel starts from 15 years
of age and so does women. Similarly children apparel stands between 0-14 years.
Women’s purchase of lingerie exceeds in comparison to men because of their
desire to stay rooted to current trends in fashion and a penchant for spending
more on inner wear than men.
The
growth drivers to Intimate Apparel Market include personalization of bras to
increase profile base imaginatively. Another driving factor for Intimate
Apparel industry is the online segment which is the fastest growing segment
with a high CAGR. Market restraints include entry of designer labels that will
override the benefits derived out of markets for Intimate Apparel Market.
A
liking for athletic wear is going to dominate future growth for woman’s
lingerie and men’s innerwear comprising Intimate Apparel Market proclaiming big
growth in the market. Men’s inner wear is slated to be the fastest moving
segment during forecast period. Buyers belong to different age groups and they
are 13-17 years, 18-35 years and 36 years and above. The above 36 years age
group contributed to more than average spends on inner wear than any other age
group because of larger spending profile and a relatively larger demographic
among above 36 years group of men and woman.
Market Segment:
This report studies Intimate Apparel in
Global market, especially in North America, Europe, China, Japan, India and
Southeast Asia, focuses on top manufacturers in global market, with sales,
price, revenue and market share for each manufacturer, covering
•
L Brands (Victoria's Sectet)
•
Hanes Brands
•
Betkshire Hathaway (Fruit of Loom)
•
American Eagle (Aerie)
•
Wacoal
•
Marks & Spencer
•
Gunze
•
Jockey International
•
Triumph International
•
PVH
•
Cosmo Lady
•
Fast Retailing
Market Segment by Region, this report
splits Global into several key Region, with sales, revenue, market share and
growth rate of Intimate Apparel in these regions, from 2011 to 2021 (forecast),
like
•
North America
•
China
•
Europe
•
Japan
•
India
•
Southeast Asia
Intimate
wear are tagged as low-priced, medium-priced and high-priced and luxury
segments where medium-priced nearly accounts for half of the market share
because of favoring demographics. The growth of medium segment market can be
attributed to e-commerce market, tech-enabled market, mobile-friendly consumers
and rapid growth of internet. Asia Pacific is largest contributor to the
Intimate Apparel Market followed by Europe and US accounting major shares
jointly.
Segmentation
of Intimate Apparel Market by product type includes upper innerwear, lower
innerwear, shapewear and others. Segmentation by end-user includes woman’s
apparel and men’s apparel. Segmentation by distribution channel includes specialty
stores, hypermarkets, department stores and online retailers. The key players
in the market include AEO Management, Fruit of the Loom, Jockeys, Hanesbrands,
Chantelle, Hanky Panky, Embry Holdings, Lingerie-Factory, Triumph
International, and PVH.
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